Adidas goes vegan with 2 iconic releases
Adidas has released new versions of two of it’s legendary shoes. The updated design for the Samba and the Continental 80 has been rehashed with vegan ingredients.
Both of these new shoes are part of the “Our Go Vegans Icons” series. Shoes have the same “look and feel” as the original, but are made of recycled polyester which is coated with PU instead of animal material.
Midsole Continental 80 also consists of a hydrogen base made of EVA foam. According to Adidas, this foam helps clean about 30 liters of contaminated sea water during the production process. This case consists of 90 percent natural rubber and 10 percent rubber waste.
Each new design has an embossed sticker that reads “Adidas Vegan Originals”.
Adidas is no stranger to vegan designs. At the end of 2019, he launched a new vegan sneaker, Stan Smith, with ethical designer Stella McCartney. The duo worked together for the first time launching shoes in 2018.
McCartney told Vogue that the initial collaboration was the idea. “A few years ago my husband asked Adidas to make me a special vegetarian couple Stan Smiths for my birthday because he knew how much I loved the legendary coach,” he said. “I just realized. Every time I see the Adidas team, I say to myself,” Why can’t you make all your vegans at Stan Smiths? ”
The latest design features colorful rainbow edges and rainbow stars with holes instead of Adidas lines. McCartney also created sportswear for the brand, including leggings and sports bras.
Alongside McCartney, sporting goods producers publish shoes in collaboration with Parley for Ocean. Last year he released Terrex Two Parley made from recycled Parley Ocean plastic yarn.
This organization collects plastics on beaches and coastal cities. The plastic is then sent to Taiwan to be spun into yarn.
Adidas first partnered with Parley in 2015. In 2018, Eric Liedtke, member of the Adidas Group Global Brands Executive Board, told Forbes: “Adidas has partnered with Parley to raise awareness and change awareness. Plastic pollution from the ocean in high-performance sports clothing The problem is solved. The threat is threaded. “”
The new Continental 80 and Samba designs from Adidas are ready to ship at approximately $80.